聖誕節,先祝各位讀友聖誕快樂。上文說到做SEO文章就好像做說明書,何解?438Please respect copyright.PENANASjMkQ2Wylq
438Please respect copyright.PENANAWFU6fX3BXQ
對Google來說,一篇好的SEO文章,或可出現於搜尋結果首頁的文章,其創作目的、內容及標題,均是以「為網民解決問題」及「回答網民疑難」為創作方向。438Please respect copyright.PENANAMDafOQvZpn
438Please respect copyright.PENANAbIOqBjG2k9
在文章結構上,多用表去交代內容,或用Point form去交代內容,均有利提升文章於搜尋結果的排名。438Please respect copyright.PENANAa5Pxzi82fp
438Please respect copyright.PENANAAjj892MGdJ
以BNO作為文章題材為例,以編輯的角度來說,就是創作前需思考網民搜索有關BNO的文章時,會輸入甚麼關鍵字,或通常問的是什麼問題。438Please respect copyright.PENANAV1OKmtRgOm
438Please respect copyright.PENANApkPNmMXXv5
例如網民或可能會問申請資格、申請文件、申請費用、申請限制、申請預約、申請地點、續證要求等問題。438Please respect copyright.PENANAxDHSUuhCqt
438Please respect copyright.PENANAwSK3SpeLMQ
於是創作團隊就需將上述網民發問的答案,全都寫到文章內,並在小標題表明此段是說「申請費用」、那段是說「申請限制」。然後勿忘記部分內容,需以表格方式交代。438Please respect copyright.PENANATrZVQ9rXQ1
438Please respect copyright.PENANAbjxSthZXBm
最理想的文章標題,則是「BNO申請需知、費用及續證資格需知!」438Please respect copyright.PENANAYa30aqoL9L
438Please respect copyright.PENANAY9EFxkCbbB
說到這裡,大家是不是覺得做SEO文章,就好像是在做商品說明書呢?438Please respect copyright.PENANAqq0C2OgMSV
438Please respect copyright.PENANAWnCl14UwH3
(每星期三推新篇)438Please respect copyright.PENANAJtN8WRdeBQ
關於更係Content Marketing或Digital Marketing心得分享,我會在我個人LinkedIn: Dinezz Li
大家有興趣亦可Add我facebook: Dinezz Li
ns 172.71.255.6da2