Try not to use a combination of a period, a question, or an exclamination mark. even if there is a final quote mark. They each set a different tone. Also, if you use too many exclamation marks, they minimize the effect of each other. They will start feeling like periods eventually. I don't think that happened so far. Just a note. The tone can and does come out in your word choices. You do a good job with your word choices to set the tone.